Sr Coordinator CRM
Mattel · El Segundo
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- Company
- Mattel
- Location
- El Segundo
- Employment type
- Full-time
- Posted
- September 18, 2026
About this job
The Opportunity: Mattel’s direct-to-consumer business has an ambitious growth agenda and is on the journey to scaling into a global organization. As a Senior CRM Coordinator within the Ecommerce & DTC organization, you will be responsible for building and executing customer relationship management (CRM) campaigns and tactics, primarily through email but also potentially other CRM channels such as SMS, web push and more. You will implement tests to support our Learning Agenda and continually surface opportunities to expand our knowledgebase. You must be data-driven and consumer-obsessed in how you approach your work. You will work closely with the CRM Marketing Associates and Senior CRM Manager to support Digital Merchandising, Creative, Global Brand and National Account teams to deliver…
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