Senior Product Marketing Manager, Instacart+

About this job

Why this role is on the menu Instacart+ is Instacart's membership program, the connective tissue between the brand and its most loyal, high-value customers. With benefits like $0 delivery fees, partner perks, and exclusive savings, Instacart+ is the foundation of our long-term customer relationship strategy. Members shop more, spend more, and stay longer, and this role is responsible for making sure more customers become Instacart+ members and realize the benefits of doing so. We're looking for a Senior Product Marketing Manager to own the full go-to-market strategy for Instacart+. You'll shape how we position, message, and grow the membership program from acquisition campaigns that convert first-timers to lifecycle strategies that deepen engagement with existing members.…

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