Product Marketing Lead, GTM Strategy - Claude for Knowledge Work

Anthropic · San Francisco, CA | New York City

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Company
Anthropic
Location
San Francisco, CA | New York City
Salary
$400,000 — $400,000
Posted
August 12, 2026

About this job

Getting the rest of the way there isn't a single campaign or launch — it's an integrated marketing and growth motion: the right story, reaching the right persona, backed by activation and campaign work that turns a first try into habitual use. That's what this role owns. We're looking for a Product Marketing Lead to own the GTM Strategy and integrated growth motion that makes Claude for Knowledge Work — chat, Cowork, Claude for Office, Tag and more — the default AI collaborator for knowledge workers. You'll define the Marketing & growth strategy by segment for our core knowledge-work products, and coordinate the work streams that acquire and activate both users and accounts and drive their success.…

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