Senior Brand Manager, Product Launch and Patient Support Programs

About this job

As Senior Brand Manager, Product Launch & Patient Support Programs US, you will lead the strategy and execution of patient support programs and the integration of key commercial initiatives across the US CRM ecosystem, including new product launches, digital enhancements, and lifecycle transitions. You will own the marketing strategy for Libre patient support programs, defining how they are introduced, adopted, and scaled across CRM, healthcare providers (HCPs), and sales force channels—ensuring a seamless and integrated patient experience. You will also serve as the lead integrating US product launches into the US multi-channel CRM program, driving adoption and engagement across the patient journey.…

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