Principal Analyst, Demand Generation - Direct Response & Partner Media

About this job

Principal Analyst, Demand Generation - Direct Response & Partner Media Why We Have This Role As we scale customer acquisition, capturing high-intent demand across key third-party channels and media partnerships is critical to our bottom-line growth. Reporting directly to the Head of Performance & Intent Capture, this role takes hands-on ownership of scaling our lower-funnel acquisition, optimizing conversion paths, and expanding our direct-response partner network globally. You will sit at the intersection of performance and pipeline—working directly across Sales, Marketing Operations, and Web teams to maximize lead-to-revenue efficiency across Online Comparison Platforms, Content Syndication, Sponsored Email, Paid Webinars, and emerging LLM-driven discovery channels.…

This is a short summary.

Want to know if you're a fit? Check your CV against this role — free, in 30 seconds.

Most-requested skills in the United States

Based on 678 United States vacancies that list requirements, these are the skills employers ask for most often.

• SQL44% of postings
• Python43% of postings
• Excel37% of postings
• Statistics25% of postings
• Machine Learning19% of postings
• Tableau15% of postings
• Snowflake14% of postings
• Power BI14% of postings

Similar jobs

• Field Automation Engineer (All Levels) - DATA CENTERS FREDERICK, MD · Albireo Energy
• Solutions Analyst Intern - Summer 2027 · Uber Freight
• Senior Data Scientist, Transparency & Regulatory · Epic Games
• Field Automation Specialist (All Levels) DATA CENTERS FREDERICK, MARYLAND · Albireo Energy
• Senior Business Analyst, Revenue Growth Platforms · NBCUniversal
• Senior Software Engineer | Data & AI Platform · Mastercard