Marketing Operations Specialist

Shipa · Spain · Remote-friendly

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Company
Shipa
Location
Spain
Employment type
Full-time
Posted
October 22, 2024

About this job

This role will play a critical part in supporting our marketing initiatives, optimizing processes, and ensuring seamless data integration and performance tracking between Salesforce, Pardot, and other platforms, will also ensure the efficient execution of marketing automation processes, email campaigns, lead scoring, and robust reporting to optimize marketing ROI. Your Responsibilities Salesforce Account Engagement/Pardot Management & Optimization Manage day-to-day operations within Pardot (Salesforce Account Engagement), including campaign setup, lead scoring, segmentation, and email automation. Develop and execute email marketing campaigns focused on lead nurturing and customer retention, ensuring alignment with sales initiatives.

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Most-requested skills in Spain

Based on 77 Spain vacancies that list requirements, these are the skills employers ask for most often.

  • Content56% of postings
  • CRM40% of postings
  • Social Media27% of postings
  • SEO18% of postings
  • Copywriting16% of postings
  • Adobe14% of postings
  • Email Marketing10% of postings
  • SEA/Google Ads9% of postings
Marketing skills

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