Social Media Strategy & Integration Manager (Banca)
DDB Spain · Madrid
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- Company
- DDB Spain
- Location
- Madrid
- Posted
- March 6, 2026
About this job
Perfil Buscamos un/a Social Media Strategy & Integration Manager que conecte la estrategia social de una entidad bancaria con los objetivos de marca y negocio. Este rol no gestiona la operativa diaria de redes. Su responsabilidad es integrar la lógica social en campañas y planes de comunicación desde el briefing hasta el análisis, combinando visión estratégica, inteligencia de datos e integración transversal con equipos internos y agencias. Actúa como referente estratégico en social media, asegurando coherencia, relevancia cultural y contribución medible a negocio. Responsabilidades Social Strategy & Planning Definir la estrategia de social media (organic, paid & earned) alineada con marca y negocio. Integrar la lógica social desde el briefing hasta el análisis.…
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