Content Marketing Manager

About this job

RESPONSIBILITIES - Develop and execute a content strategy that aligns with business goals and target audiences. - Write, edit, and manage high-quality blog posts, whitepapers, case studies, eBooks, and email campaigns. - Conduct keyword research and SEO optimization to improve content visibility and search rankings. - Collaborate with designers, developers, and product teams to create compelling content assets. - Manage the content calendar to ensure consistent publication and engagement. - Analyze content performance metrics and optimize for engagement, lead generation, and conversions. - Develop brand messaging and storytelling that resonates with our audience. - Research industry trends, competitor content, and best practices to refine strategy.…

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Most-requested skills in Portugal

Based on 45 Portugal vacancies that list requirements, these are the skills employers ask for most often.

• Content42% of postings
• SEA/Google Ads36% of postings
• SEO29% of postings
• CRM27% of postings
• Google Analytics18% of postings
• Social Media18% of postings
• Email Marketing18% of postings
• HubSpot13% of postings

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