Digital Marketing specialist - Internship
Max Mara Fashion Group · Reggio Emilia, Emilia-Romagna, Italy
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- Company
- Max Mara Fashion Group
- Location
- Reggio Emilia, Emilia-Romagna, Italy
- Employment type
- Full-time
- Posted
- August 6, 2026
About this job
The Digital Marketing Specialist is responsible for the development, implementation, monitoring and optimization of digital marketing campaigns through all digital channels. The core responsibilities are: 1) Ensuring search optimization 2) Increasing traffic quality to sites of interest 3) Generating new leads. 1.01 Plans and executes web campaigns, SEO/SEM, database building, email campaigns* 1.02 Analyzes and draws up reports on campaign performance, evaluates them based on the results obtained (ROI and KPI)* 1.03 Identifies new trends, then optimizes investments and performance based on new actions that can intercept market needs* 1.04 Think proactively about new marketing development strategies* 1.05 Plan, execute and evaluate experimental actions and conversion tests* 1.06 Use analyti…
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