Brand CRM Analyst - Internship
Max Mara Fashion Group · Reggio Emilia, Emilia-Romagna, Italy
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- Company
- Max Mara Fashion Group
- Location
- Reggio Emilia, Emilia-Romagna, Italy
- Employment type
- Full-time
- Posted
- July 20, 2026
About this job
The Brand CRM Analyst is responsible for supporting customer data management and analytics activities for all Max Mara Group brands at a corporate level. It implements the guidelines of the Brand CRM Director and the Data Scientist in order to implement the construction of a centralized customer database at WW level for some brands of the Group. It has a holistic vision of the consumer, the result of an approach of excellence. The quality of service and the integrated approach to interaction become the levers of perception as a reference benchmark for some brands belonging to the Group. The role has a strategic vision of the company and is able to bring out interesting data-driven insights and implement effective data-driven Brand CRM policies. The main role objectives therefore refer to t…
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