Skills from real vacancies

What skills do Marketing jobs in Germany need?

Based on 622 Germany vacancies that list requirements, these are the skills employers ask for most often.

Most-requested skills in Germany

  • Content75% of postings
  • Social Media39% of postings
  • CRM25% of postings
  • SEO22% of postings
  • SEA/Google Ads13% of postings
  • Canva12% of postings
  • Copywriting11% of postings
  • Adobe11% of postings
  • Email Marketing8% of postings
  • Google Analytics8% of postings
  • Campaign Management7% of postings
  • HubSpot6% of postings

Aggregated from 622 advertised Marketing vacancies in Germany that state required skills. Updated from live listings.

How long Marketing roles stay open in Germany

47 daysMedian time to fill

Most close within 23–81 days

Median over 305 Marketing listings in Germany that we saw live and later saw disappear, measured from the posting date to the last time a source still showed it. Read it as how long a listing stays open, not a confirmed hire.

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