Shopper Marketing Internship

Barilla Group · Italy

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Company
Barilla Group
Location
Italy
Employment type
Internship
Posted
August 24, 2026

About this job

You will join the Shopper Marketing Team and learn how shopper insights, omnichannel activations and customer plans support commercial growth in a leading FMCG company. You will work closely with Shopper Marketing, Trade Marketing, Category, Brand, Sales and Ecommerce teams, supporting the development of shopper-centric activities across different categories and customers. Job purpose Besides being exposed to the day-to-day real business experience, you will: Learn how Shopper Marketing works in a leading FMCG company, with a focus on shopper behaviour, conversion and category growth Be fully integrated into the Shopper Marketing Team, collaborating cross-functionally with Marketing, Trade Marketing, Sales and Ecommerce teams Use shopper, market and customer data to understand performance

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