Marketing Manager - App Marketing (all genders)
ABOUT YOU SE & Co. KG · Hamburg, HH
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- Company
- ABOUT YOU SE & Co. KG
- Location
- Hamburg, HH
- Employment type
- Full-time
- Posted
- April 13, 2026
About this job
Full ownership of app marketing campaigns (Facebook, Instagram, Google, Apple) from strategy to execution Define, monitor, and analyze KPIs (e.g., ROAS, CPI) to enable data-driven decisions Manage budgets, forecast performance, and scale campaigns to maximize results Run analyses, A/B tests, and experiments to drive continuous optimization Track industry trends and identify growth opportunities with strategic initiatives Collaborate with Design, Media, Analytics, and Tech teams on creatives and automation Mentor junior team members and share best practices Degree in business administration or related field (e.g., media management, e-commerce) 1.5+ years of experience in app marketing, ideally in a fast-paced environment Strong analytical skills with ability to interpret data and derive…
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Marketing salaries in Germany
Based on 61 postings that disclose pay.
Estimated from advertised pay across our sources — indicative gross annual figures, not an offer.
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